Digital and database marketing training

The Institute of Data & Marketing – part of the Data & Marketing Association (DMA) – advances the careers of marketers through world-class learning.
For over 30 years we have driven marketing excellence through a totally customer-centric learning approach, helping over 100,000 marketers get better at what you do.

Our learning syllabus is crafted by our tutors – handpicked, marketing practitioners – and underpinned by DMA best practice guidance and award-winning case study content.

Our full learning portfolio offers study options for individuals and business corporate packages, with short and long study options that include professional qualifications, certificates and awards.

Everything you need to boost your career, under one roof.

To find out more about the new IDM, click here.

To download our catalogue, please click here.

Opening times

Monday - Friday: 9am - 5:30pm

Access Options

Drop in

Self referrral

Agency referral

By appointment only